Jeff Bezos, Amazon’s CEO announced pretty surprising news to correspondent Charlie Rose. They spent at least 60 minutes talking about different projects, after which Jeff took Rose into a mystery room at the headquarters of Amazon. It turned out to be the room keeping the secrets of the so-called Octocopter R&D project. These are drones which are designated to fly packages directly in front of your doorstep. And, the shocking announcement – this will happen in about 30 minutes.
Of course, this is an audacious plan, and it’s going to require a lot more safety testing and specification analysis than FAA approvals. However, Jeff is positive that this delivery by drone system is going to be integrated and implemented in about 4 to 5 years from now. Customers will be capable of taking advantage of the so-called “Prime Air” service – this is how Amazon wants to name it.
A Moment of Surprise
When Charlie Rose walked into the R&D room and managed to see the drone which was the initial design for the Prime Air program, he was utterly excited. It was quite clear that Amazon representatives are looking for a new sensation to bring in front of 60 Minutes, but the achievement was genuinely surprising and impressive.
60 Minutes even reported that the CEO of Amazon himself built up the surprise during the actual breaks of the filming of this particular segment. He even teased reporters by asking them to guess what the surprise actually was. If they had guessed it, Bezos would give them half of his fortune and send them off directly to Vegas, he joked.
After the utter surprise, Jeff also played a demonstration video for the team of 60 Minutes which showed the entire process of the picking up and dropping package by the drones. They used small yellow buckets from the fulfillment centers of Amazon and would whiz through the air in order to deliver different items to separate clients no more than 30 minutes after the latter had clicked on the buy button on the website.
The technology is particularly amazing, and it could be a revolution in the delivery business. Not only is it going to make delivery positions excessive and unnecessary, it’s going to automate the entire segment, hence allowing companies to be a lot more flexible. This is also going to benefit the end customer a great deal by ensuring timely deliveries and absolutely no hassle, whatsoever. With all this in mind, it’s important to understand that this could truly be the next big step in the delivery niche.