The Best Ways of Marketing An Online Finance Business on Twitter

 

 

Social media marketing has become a major part of any businesses marketing plan. This includes online finance businesses. Marketing an online finance business on Twitter takes planning. There are different ways of marketing on Twitter because it is different from other social media services. Here are some of the best ways of marketing an online finance business on Twitter.

 

  1. Optimize Your Business’s Twitter Bio

One of the first things that you should do when you want to market a business on Twitter is to make sure that the bio reflects your business. There should also be a link to your business’s landing page. This is also where you set the tone of your content since a consistent tone allows people to clearly understand what your business is and what it does.

 

  1. Tweet Regularly

The best way of marketing an online finance business on Twitter is to tweet regularly. Tweeting regularly is a sign of a healthy, active profile. If you only tweet about once a week or once every few months, you are not keeping up with other companies in the same field. The worst part is that people will forget about your business, especially if they do not hear regularly from your company.The best option is that you should tweet and engage with people daily on Twitter. You should make sure that you are only retweeting and tweeting, useful and relevant information. This helps people know what your business is and decide if they should be following your business’s Twitter account.

 

  1. Use Videos and Images

It is very easy to scroll through pages of text posts on Twitter without really reading any of the posts. Videos and images drive up to four times more clicks and retweets on Twitter. Videos, images, and other media can provide more information in a post, compared to a text post. You can also repost these styles of posts every few days or weeks without customers becoming bored with the same content.

 

  1. Have Special Discounts or Deals for Twitter Followers

There are many ways that you can increase your Twitter followers. This could be a small discount that your new followers will receive. You can also offer a discount if they retweet, a post, or share photos and posts using a specific hashtag. This is a great way of getting your business out there and builds engagement with your followers.

 

  1. Follow Popular Hashtags and Trends

If you want to have your tweets seen by more people, you should be looking at the popular hashtags and trends to see if there are any that would apply to your business and fan base. You will need to be very careful when you are using popular hashtags and trends because it could backfire if you do not know all the information about them.

 

Twitter marketing can be an important part of a social media marketing plan. Twitter has become a great option for businesses because there is a huge amount of users on the website each day.

 

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Spam and Fraud Fights Come at a Cost to Twitter

 

Spam and Fraud Fights Come at a Cost as Twitter Growth Slows Down Over Clean-Up Project

Online news and social networking service, Twitter has seen its stock fall 20.5% due to its efforts to purge the platform of fake accounts, according to a USA Today report. The decline, Twitter’s second most significant loss since 2013, represents a serious source of concern for the San Francisco based company.

Twitter lost nearly $5 billion after losing 1 million monthly active users following its decision to clean up the platform, The Guardian reported. In spite of the setbacks suffered, however, the company maintains that it is not backing down on its attempts to clamp down on spamming, as it believes the move is in the overall interest of the service and will ensure long-term growth.

Shareholders have been told to expect a continued decline in the current quarter as Twitter intensifies efforts to ensure civil discourse by stamping out bad behavior. “The continued attempts ‘to prioritize the health of the platform,’ could result in a continued decline in the current quarter,” USA Today quoted the company as telling shareholders in a letter.

Desired Outcomes Are Being Achieved

Twitter said that the measures it put in place to tackle trolls, spam, and bots are achieving the desired outcome, as abuse reports from both search and conversions have reduced by 4- and 8% respectively.

Despite the setbacks suffered, it is not all doom and gloom for Twitter. The USA Today reports states that the organization recorded a 20% rise in its revenue to $710.5 million in the second quarter of 2018, surpassing its forecast of $697.4 million for the period. The firm also made profits of $100.1 million in that time.

This comes as no surprise because most of the accounts being deleted are those that had been blocked for varying reasons such as being compromised or used for spam. As a result, they were already unable to post to the platform.

Also, it is believed that efforts to rid the platform of trolls and spam will further endear twitter to regulators and advertisers, who hope to be left with a higher quality user base.

Famous People Take a Hit

Twitter’s decision to prioritize the health of the platform resulted in many users losing followers. The imposition of measures had led to popular figures such as former president Barack Obama losing over 2 million followers.

Singer, Katy Perry lost around 3 million followers, with her follower count now down to 107 million from 110 million, according to a separate report by the New York Post. President Trump lost about 3200,000 followers, as his followers’ count fell from 53.4 million to 53.1 million.

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Social Trading the New Way to Trade Stocks

Worldwide Global Unity Social Gathering Community Concept

Become a follower

If you like how somebody trades and find that helpful, you can choose to follow him or her on social trading platforms. You will be able to see their moves and activities at all times. Hence, you get a chance to learn from experts. You can even ask for guidance if you don’t understand something.

Always follow traders, who are rated positively by the community. This allows you to learn rapidly. However, as these communities have thousands of members, your questions will not be answered all the time. At least they share information, which is more than useful.

Private messaging

You are connected to millions of users, from whom you can learn a lot about trading. If you follow a trader who appears to have an erratic trading behavior, you’re entitled to ask questions. You can employ the same charts they read and predict price movements. Keep track of your progress to see if your judgement is better in comparison to the traders you follow.

Information access

Social trading offers the best environment for traders to get better, especially beginners. It would take a lot of knowledge and experience to acquire the significant and synthesized info and data delivered by these platforms. Due to the constant flow of information, social trading platforms allow traders to start trading and confidently make financial decisions with all the right moves.

Help other traders

Experienced and successful traders can help others in the community. Sharing on social trading platforms means valuable information delivered for the benefit of  interested traders. It’s a way to   give back to your community and help others too.

Social trading for beginners

  • Pick popular investors
  • Follow, learn, and even try their trading methods
  • Monitor the popular investors’ ongoing performance
  • Interact with veteran traders for useful tips and suggestions
  • Control your trading emotions

 

Gaining More Control Over your Investments

Investors can gain recognition as successful traders by joining these social trading sites. You may have felt before that social trading sites can be stiff and boring. Absolutely not, this is not the case here. It is a  very alive community with common goals: helping one another to  trade with excitement and efficiency. It does not matter if you desire to share trading experience or learn trading strategies, this is the place for anyone who likes trading.

 

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